Organisation de l'International Film Festival Summit à Paris

Voici le programme (et une video d'ambiance) de la conférence réunissant une soixantaine d'organisateurs de festivals à Paris les 3 et 4 Avril 2012 à l'hôtel du Louvre. Bruno Chatelin (Chair) est intervenu dans la conception, l'organisation et la modération des panels de la conférence qui a réuni une soixantaine d'organisateurs de festivals.


Tuesday April 3, 2012

9:20 - 9:30 am Opening Remarks

by conference Chair

Bruno Chatelin

Chief Operating Officer



9:30 – 10:00am Introductory Session

“Breaking the Ice”

Laurie Kirby, Esq

Executive Director

International Film Festival Summit

Bruno Chatelin

Chief Operating Officer



Scott Hillier


European Independent

Film Festival

10:00 - 10:45 am Panel “Anatomy of a Film Festival: Tallinn Black Nights Film Festival”

This unique panel discussion will explore a behind-the-scenes look at one of the most successful film festivals. Panelists will discuss critical areas such as talent selection, corporate sponsorship, membership, filmmaker services and more. Attendees will learn how each department effectively works together, providing the best experience for film festivals and audiences alike.

Moderator: Yoram Allon, Commissioning Editor, Wallflower Press and Publisher, International Film Guide

Tinna Lokk, Director, Tallinn Black Nights Film Festival

Anu Kiviloo, Managing Director, Tallinn Black Nights Film Festival

Neeme Kari, Development Director, Tallinn Black Nights Film Festival

10:45 – 11:15 am Morning Break

11:15 am - 12:15pm Panel “Festival Technology: Implementing New Technology & Software”

Now that you have your film program completed, web site and traditional media all ready to go, don’t forget to engage your biggest fans via social media. Engaging your audience to attend your festival and visit your web site is critical for a successful campaign. This year the IFFS is presenting a timely social media workshop to help festivals optimize content and buzz around their festival.

Moderator: Scott Hillier, President, European Independent Film Festival

Tiina Lokk, Director, Tallinn Black Nights Film Festival

Füsun Eriksen, BUSTER Festival Director, Copenhagen Film Festivals

Tillman Sheel, CEO, ReelPort

Renaud Visage, Co-Founder & CTO, Eventbrite

12:15 pm- 2:00 pm Break for Lunch

2:00 pm - 2:45pm Keynote

Chris Fujiwara

Artistic Director

Edinburgh International

Film Festival

2:45-3:40pm Panel “The Art & Science of Programming Film Festivals”

This discussion will address the selection process and the merits and de-merits of programming based on talent. This seasoned group of professionals will share their insights and secrets surrounding the art of programming. Attendees will walk away with a cursory look into the behind-the-scenes decision-making process.

Moderator: Laurie Kirby, Esq., Executive Director, International Film Festival Summit

Giorgio Gosetti, Director, Venice Days, Venice Film Festival and Program Director, Reykjavic Film Festival

Torsten Neumann, Festival Director, Oldenburg Film Festival

Andrea Galante, Director, MIFF Awards

Kirill Raslogov, Program Director, Moscow International Film Festival

3:45 – 4:05 pm Afternoon Networking & Coffee Break

4:05 – 4:25pm Special Presentation “Trailers Museum: The Big Story on the Small Film”

Axel Brucker

Founder & CEO

Trailer Musuem

4:30 – 5:30 pm Panel “It’s Complicated: Defining the Relationship Between Festivals and Distributors”

This dynamic discussion will address the role of film festivals in theatrical distribution and their relationship with the key industry players. Discussion points include frictions between festivals and distributors, festivals learning from distributor’s practices, defining “festival film”, latest trends in film distribution.

Moderator: Bruno Chatelin, COO, FEST21.COM & FILMFESTIVALS.COM

Stéphane Huard, Managing Director, Universal France

Régine Hatchondo, General Manager, Unifrance Films

Loïc Magneron, President, Wide Management Eye on Films network

Steve Rubin, International Project Manager for Luc Besson on The Lady, former Vice President International Marketing EuropaCorp, and Managing Director of several distribution companies in France (Warner-Columbia, Warner Bros and UGC-Fox)

5:40 – 6:00pm Special Award Presentation “Best Festival Film of the Year Presentation & Conversation with Michel Hazanavicius”

Don’t miss the closing session of the first day in Paris as we will be honoring the team of The Artist with a special award presentation-Best Festival Film of the Year presented to Director Michel Hazanavicius. Following the presentation, we will sit down with Michel for an exclusive conversation with him about his festival strategy and experiences on the circuit.

6:15 – 8:00pm Wine tasting Reception Filmfestivals.com

After a full day of presentations, interactive panel discussions and networking events take the edge off with a cocktail and toast an end to the second day of this year's summit. filmfestivals.com offices are located 89 passage Choiseul 75002 (500m off the hotel) opposite metro Quatre Septembre

Filmfestivals.com offices (ring M21 Entertainment, second floor) are located 500 meters off the hotel enter the passage Choiseul, walk through till the end, last door to your left, next to Café Le petit Choiseul)

Diner à la carte (on your expenses ) to follow place to be advised

Wednesday, April 4, 2012

8:30 am Registration Opens

9:30 am Opening Remarks

Laurie Kirby, Esq

Executive Director

International Film Festival Summit

9:45 am – 11:00 am Fireside Chat “Adding a Market to your Festival”

Ask a festival what they wish and it is usually that they want to include a market to get more buyers and better films... But is it really achievable, practical and desirable? How does one create a market and will it benefit the festival? Hear and learn from the director of one of the world's largest markets about the challenges and benefits of the film market experience.


Laurie Kirby, Esq.

Executive Director

International Film Festival Summit

Jérôme Paillard

Director General

Cannes Film Market

11:00 am - 11:30am Morning Networking & Coffee Break

11:30 – 12:15 pm Keynote

Lionel Chouchan is a writer and an Advertising Agency entrepreneur, he founded Promo 2000 and cofounded Le Public System. He has successfully run over 150 editions of the festivals he has created in 4 continents : he co founded Deauville, Avoriaz, Gerardmer, Cognac, Beaune, Manaos, Deauville asian film festival…He will detail the strategy behind the creation of these festivals.

Lionel Chouchan


Le Public Système Cinéma

12:30 pm - 2:00 pm Break for Lunch

2:00 pm - 3:00 pm Panel Discussion “Stepping out of the shadow: Making Your Festival Unique and Unforgettable”

How will the ailing European and world economy be impacted when the usual sources of revenue are drying up? What makes some festivals have a recognizable "face" while others struggle in the grey zone? Festivals need to stop thinking - whether openly or in secret - that to be perceived as unique, they need "stars" in the attendance. The true star of a festival is its atmosphere, and one strategy that has proven useful in achieving it is fostering a relationship with local authorities, from easing the considerable festival logistics to helping look for new ways to secure economic benefits. Leveraging local assets and markets will take you from the shadows into the spotlight and benefit you and your community. Learn from these savvy directors how they brought their festivals into the black.

Moderator: Tomas Prasek, Founder & Director, Eventival

Dr. Andreas Ströhl, Culture and Information Department Head, Goethe Institut

Aude Hesbert, Festival Director, Paris Cinema International Film Festival

Mira Staleva, Deputy Director & Head of Sofia Meetings, Sofia International Film Festival

Kadi Lokk, Festival Manager, European Independent Film Festival

3:00 – 3:30 pm Afternoon Networking & Coffee Break

3:30 – 4:30 pm Panel “Sponsorship Strategy: Identification, Activation, and Retention”

Wondering how you can ink more sponsorship, sign multi-year deals or just trying to solidify your selling strategy? If you answered yes to any of these questions your festival can’t afford to miss this panel. Hear examples of proven branding and sponsorship strategies to target, pitch, contact, and retain sponsors year after year.

Moderator: Yoram Allon, Commissioning Editor, Wallflower Press and Publisher, International Film Guide

Astrid Hallenstvedt, Sponsorship Manager, Stockholm International Film Festival

Anne Sanchez, Managing Director, Agence Mercredi

Neeme Kari, Development Director, Tallinn Black Nights Film Festival

4:30 - 4:45 Closing Remarks

Drinks at Le Réservoir 7:00 – 8 :00 16, rue de la Forge Royale 75011 Paris Metro Ledru Rollin

If you wish to pursue the evening and enjoy an acoustic concert (from 10 pm) we have arranged for a diner à la carte (on your expenses) and a concert in an old 11th century factory.

6 tube stations (direct line1)

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